What to Wear for Family Photos: San Luis Obispo Photographer’s Guide (Updated for 2025)

Young girl wearing a pastel dress during a family portrait session in San Luis Obispo
 

Updated for 2025: Your Go-To Guide for Family Photo Outfits
Originally published in 2022 | Updated May 2025

Planning a family photo session this year? Whether you're returning for updated portraits or booking for the first time, this guide has been refreshed for 2025 with timeless tips and local insight tailored to the Central Coast. From the heart of San Luis Obispo to the shores of Pismo Beach and the scenic cliffs of Montaña de Oro State Park, you'll find everything you need to confidently coordinate your family’s wardrobe and enjoy a relaxed, beautiful photo session.

Why Trust This Guide?

As family photographers with years of experience capturing moments across San Luis Obispo and the Central Coast, we’ve seen firsthand how thoughtful outfit choices can transform your photos. This guide combines our expertise with local insights to help you plan your session seamlessly.

When you're planning a family portrait session on California's stunning Central Coast, you're in for a treat. With picturesque backdrops like the charming streets of San Luis Obispo, sandy Pismo Beach, the dramatic cliffs of Montaña de Oro State Park, the rolling vineyards of Paso Robles, and the rugged beauty of Big Sur, the possibilities are endless. But once you've decided on the perfect spot, the next big question often arises:

“What should we wear for our family photos?”

Here’s a simple, warm guide to help you choose the perfect outfits for your outdoor family photos.

1. Dress for the Location

Think about the environment where your session will take place. Whether you're on the charming streets of San Luis Obispo, the sandy shores of Pismo Beach, exploring the rugged trails of Montaña de Oro State Park, strolling through the vineyards of Paso Robles, or taking in the breathtaking views of Big Sur, your clothing should enhance—not compete with—your surroundings.

Tip: Consider what you'd naturally wear in that environment, and then elevate it just a touch.

  • Beach sessions: Flowy dresses, rolled-up sleeves, and bare feet.

  • Forest or trail sessions: Light layers in earthy tones to blend seamlessly with nature.

  • Vineyards: Smart-casual outfits with muted colors.

  • Big Sur cliffs: Layers that can handle breezy conditions.

2. Stay Consistent with Weather & Style

It’s important that everyone is dressed for the same weather and occasion.

  • Seasonal consistency: If one person is dressed in a heavy jacket while others are in summer attire, it’ll disrupt the overall look.

  • Style alignment: Keep the formality level consistent—everyone in casual, relaxed clothing or everyone in a slightly dressed-up style.

Unity in style and season is key to a polished look.

3. Choose a Color Palette That Compliments Nature

Picking a color palette (3 to 4 colors max) will help your family look coordinated while still allowing individuality. Nature can be your best color guide!

  • Spring and summer: Soft neutrals and pastels—like blush, sage, or sky blue.

  • Fall and winter: Deeper hues like mustard, rust, and navy look wonderful.

Pro Tip: Don’t worry about everyone matching exactly—just coordinate colors that complement each other.

4. Avoid Harsh Colors & Distracting Prints

Bright neon colors, solid black, and bold prints can easily steal the show in photos. Aim for subtle, timeless patterns that won’t distract from your family’s connection.

  • What to avoid: Logos, graphic tees, or anything overly trendy.

  • What works: Soft florals, stripes, cozy knits, and neutral tones.

5. Comfort Counts (Including Shoes!)

Comfort is key, especially when you’re outside exploring and enjoying the moment. Choose outfits that everyone can move and relax in.

  • Footwear tip: Choose shoes practical for the terrain but still stylish. Sandals or going barefoot are great for the beach, while boots or comfy flats work better for grassy or rocky areas.

6. Add Layers & Texture

Layers not only give your outfit visual interest, but they also help you stay comfortable if the weather changes.

Ideas: Light jackets, cardigans, scarves, and denim add texture and depth to your photos.

7. Fit Matters

It’s tempting to buy clothes a size bigger to accommodate growth, but well-fitting clothing will ensure your photos look their best. Clothes that are too big can appear bulky or unflattering, especially on children. Opt for clothing that fits properly and allows everyone to feel their best.

Wrapping It All Up

We know it can be a challenge to figure out what to wear, but don’t worry—we’re here to help you through the process! Focus on dressing for your location, the season, and coordinating colors to create a natural, timeless look.

Whether you're planning your session in the charming streets of San Luis Obispo, on the stunning Pismo Beach, hiking the trails of Montaña de Oro State Park, strolling through the vineyards of Paso Robles, or exploring the dramatic beauty of Big Sur, we’re here to make sure your family feels relaxed, beautiful, and ready to shine.

Ready to capture your family’s story? Let’s create beautiful memories together. Contact us today to plan your perfect session! Schedule Your Central Coast Photo Session

Get Your Free Family Photo Outfit Checklist!
Planning your family portraits? Simplify the process with our comprehensive checklist! It’s packed with tips to help you coordinate outfits, choose colors, and look your best for your session.

Sign up below to download your free copy and take the stress out of planning your session!

 
 
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