What to Wear for Family Photos: A San Luis Obispo Photographer’s Guide (Updated for 2026)
Originally published in 2022 | Updated January 2026
Planning a family photo session this year? Whether you're returning for updated portraits or booking for the first time, this guide has been refreshed for 2026 with timeless tips and local insight tailored to California’s Central Coast. From the heart of San Luis Obispo to the shores of Pismo Beach and the scenic cliffs of Montaña de Oro State Park, you’ll find everything you need to confidently coordinate your family’s wardrobe and enjoy a relaxed, beautiful photo session.
Why Trust This Guide?
As family photographers with years of experience capturing moments across San Luis Obispo and the Central Coast, we’ve seen firsthand how thoughtful outfit choices can transform your photos. This guide combines our experience with local insight to help you plan your session seamlessly—so you can focus on connection, not stress.
What Should We Wear for Family Photos on the Central Coast?
When you’re planning a family portrait session on California’s stunning Central Coast, you’re in for a treat. With picturesque backdrops like the charming streets of San Luis Obispo, sandy Pismo Beach, the dramatic cliffs of Montaña de Oro State Park, the rolling vineyards of Paso Robles, and the rugged beauty of Big Sur, the possibilities are endless.
Once you’ve chosen your location, the next big question often comes up:
“What should we wear for our family photos?”
Here’s a simple, warm guide to help you choose outfits that photograph beautifully and feel like you.
1. Dress for the Location
Think about the environment where your session will take place. Your clothing should enhance—rather than compete with—your surroundings.
Beach sessions: Flowy dresses, rolled-up sleeves, soft fabrics, bare feet
Forest or trail sessions: Light layers in earthy tones
Vineyards: Smart-casual outfits with muted, classic colors
Big Sur cliffs: Layers that can handle cooler, breezy conditions
Tip: Consider what you’d naturally wear in that environment, then elevate it just a touch.
2. Stay Consistent with Weather & Style
It’s important that everyone is dressed for the same season and level of formality.
Seasonal consistency: Avoid mixing heavy jackets with summer outfits
Style alignment: Keep everyone similarly dressed—either relaxed casual or slightly elevated
Consistency helps your photos feel cohesive and timeless.
3. Choose a Color Palette That Complements Nature
Choose a color palette of three to four colors to keep your family coordinated while allowing individuality.
Spring & summer: Soft neutrals and pastels like sage, blush, cream, and sky blue
Fall & winter: Rich tones like rust, mustard, forest green, and navy
You don’t need everyone to match exactly—just choose colors that work well together.
4. Avoid Harsh Colors & Distracting Prints
Bright neon colors, solid black, logos, and bold graphics can easily pull attention away from faces and connection.
What works best:
Soft florals, subtle stripes, textured fabrics, cozy knits, and neutral tones.
5. Comfort Matters (Including Shoes!)
Comfort is key—especially during outdoor sessions where walking, sitting, or playing is involved.
Beach sessions: Sandals or bare feet
Grassy or rocky areas: Boots, flats, or comfortable sneakers
When everyone feels comfortable, it shows in your photos.
6. Add Layers & Texture
Layers add visual interest and help with changing weather.
Think light jackets, denim, cardigans, scarves, and soft sweaters to add depth without bulk.
7. Fit Matters
Well-fitting clothing photographs best. Avoid buying outfits that are too large “to grow into,” especially for kids. Clothes that fit properly help everyone look polished and confident.
Wrapping It All Up
Choosing what to wear doesn’t have to be overwhelming. Focus on dressing for your location, the season, and coordinating colors to create a natural, timeless look that lets your family’s connection shine.
Whether you’re planning your session in San Luis Obispo, on the beaches of Pismo Beach, along the trails of Montaña de Oro State Park, through the vineyards of Paso Robles, or near the dramatic cliffs of Big Sur, we’re here to help make your experience relaxed, joyful, and meaningful.
Ready to capture your family’s story?
Let’s create beautiful memories together. Contact us today to plan your Central Coast family photo session.
Get Your Free Family Photo Outfit Checklist
Planning your family portraits? Simplify the process with our free Family Photo Outfit Checklist. It’s packed with helpful tips to coordinate outfits, choose colors, and feel confident heading into your session.
Sign up below to download your free copy and take the stress out of planning your family photos.